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Enterprise website construction, integration and development of website and social media


The integration and development of websites and social media. Social media has a natural mass communication attribute and its influence is very extensive. Archive websites can achieve widespread dissemination of public information through the use of social media platforms. On September 21, 2019, the Central Archives released a color video of the founding ceremony, which received tens of thousands of shares and likes on social media, creating a great social response. The archive website utilizes social media platforms such as Weibo and WeChat to release government information, conduct WeChat mini program file searches, provide job training and assessments, popularize archive knowledge, promote archive culture, and facilitate academic exchanges. It can complement the advantages of archive websites and social media platforms, expanding the information service scope of archive websites.
Through research on archive websites in Shanghai, Jiangsu, Zhejiang, and Anhui provinces and cities, it can be concluded that there are still problems with link failure, outdated content, incomplete retrieval functions, and low level of digital construction of archive information resources in terms of information service form, content, and efficiency. As a platform for archive departments to provide archive information services and disseminate archive information resources to the public, archive websites still have broad room for improvement and development.

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( 2024-11-14)
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