A product designer often needs to have insight into the popular aesthetic trends in the industry, which will be beneficial for product design innovation. So, do you know about the popular web UI styles nowadays? The author of this article has summarized seven of the most popular design expressions of the year. Let’s take a look together.
For designers, constantly paying attention to design trends and understanding industry trends can cultivate our sensitivity to trends and insight into market conditions.
Recently, I searched for designs from all over the internet and summarized these 7 most popular layout styles, which are also one of the most popular design expressions this year. I hope they can inspire you.
After watching this wave of web UI design, you no longer have to worry about how to do design innovation next.
1、 Overlay of graph and line
This is a design style that has been featured more frequently this year, and its influence can be seen on both Dribbble and Behance. The biggest feature of this style of design is its sense of form, focus, and simplicity rather than simplicity.
Of course, it is also possible to overlay the coil with text and images, giving a sense of layered depth layout.
Or perhaps graphics are only used for decorative purposes.
2、 Pure text layout
The pure text layout has also had a relatively high appearance rate in this year’s layout, including the Shenzhen Design Week official website, which almost exclusively features a few large character layout. Actually, when we carefully consider and enlarge the text, it has a somewhat graphical meaning.
The above image is a typical text visualization that converts text into linear design.
3、 Image text mixture
The combination of graphic and text design style is bold and innovative, which is eye-catching. This layout is usually found on design studio websites, pursuing a sense of form and aesthetics.
Graphic and text mixed design is not just about combining images and text in layout, but can also be a mix and interweaving of icons and text, thick and thin fonts.
4、 Circular layout
The trend of circular design has always existed, and its high visibility in web design is beyond doubt. After all, the circle itself has a strong affinity and focus. It can solve many boring layouts in design and instantly bring the picture to life.
Text can also be processed into circles to correspond with circular images.
5、 Text contouring
The text outline layout has a particularly high appearance rate this year, and I wrote a similar article before. By contouring the text, the visual weight of the text is reduced, making it more like a linear design.
Text contouring design can also be used in the background as a decorative effect.
6、 Glass texture
The trend of glass texture design is also one of the hottest design styles this year. So its appearance on web pages gradually increased in the second half of the year, perhaps because designers discovered the beauty of this delicate texture and the details revealed by refracted light.
7、 Use lines
Lines are undoubtedly widely used in graphics. This year, I found that many web pages have added lines as layout decoration, or pure line layout design, which is eye-catching. It turns out that this can still be played with.
Lines play a significant role here, in addition to aesthetic design decoration, they are also used for information hierarchy differentiation.
Alright, that’s about it. 7 styles, hoping to bring some fresh design ideas to everyone and apply them in their work. Of course, when making design proposals, layouts, and portfolio packaging, they can all be referenced. I hope everyone is not limited.
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